The Walking Dead


community management social

Keep them hungry for more.

The Walking Dead


Nothing beats a roaming zombie or a vampire when it comes to triggering people’s interest. The question is: how do you turn that interest into a solid, consistent and committed community?

Fox has millions of followers and fans on Twitter, Instagram and Facebook. Feed each and every one of them with interesting content.

Keep them hungry for more.

Keep them engaged and keep tem interacting with the series as well as with each other. Do this, based on a crisp and apprehensible social media strategy.

Our approach

We engaged and mingled with the FOX audiences. We researched - and challenged - Fox’s brand values as well as their audiences. Based on those findings we designed wrote a customised social- and content strategy for Fox.

We created content calendars and packed & stacked those with personalised, engaging content and off- and online events.

We became viewers among viewers, fans amongst fans.

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Creative Direction

Digital Strategy

Account Direction

Community Management

Content Creation